Marketing automation is a technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically.
Integration in Marketing automation is the ability of marketing automation platforms to connect, operate, and sync with other systems.
A content management system is a place in the cloud where you can create, manage, optimize, and personalize your customer's digital experience
Google Analytics is a free tool offered by Google to help us analyze the traffic on our website and landing pages. It plays a very big role in both organic and paid promotions.
Google Tag Manager helps us to deploy the measurement codes quickly in the webpages and Google Data Studio helps us to quickly build the interactive and live report using live or offline data sources.
I am a passionate marketing operations professional, currently working at Navitas. I completed my graduation in 2010 in bachelor of computer application and then did post-graduation diploma from Centre for Development of Advanced Computing (C-DAC).
Expertise in: Marketo, Salesforce Marketing Cloud, Pardot, WordPress, Salesforce Sales cloud, Unbounce, Social Media Marketing
With the help of regular practice of Meditation, I always keep calm, which helps me to think more clearly and become efficient in work and life path. I am leading my life with one quotation "One Life, Rise & Shine". Outside of work, my hobbies include biking, photography, and traveling to new places and meeting new people.
“Every day is a new challenge”, it is not just a phrase to me, it is a life long lesson which keeps me motivated and forces me to work hard to keep me equipped with all the ongoing and upcoming marketing automation techniques.
My goal is to master all the possible platforms which may help our marketing initiatives/ideas to get the best result out of it and which also helps me to provide the best possible strategy to my employer.
What I personally appreciate the most in any professional profile is the character. This is not something you can really teach or train. You are born with it. Sant is a positive, likeable and trustful human being and this is priceless. The package get even better because he is also extremely competent in what he does, reports on time, presents solutions and follow up on requests. Sant is always whiling to help and brings serenity when comes to moments of pressure and short dead lines. It was a pleasure to work with Sant for almost three years. All the best my friend!
Sant is our Marketo guru! He is extremely patient and fast when completing our requests.
I have worked with Sant on multiple marketing campaigns and his expert knowledge and guidance across Marketo and Salesforce is extremely valuable. Sant is dedicated and provides excellent support and service, assisting with problem-solving and often recommending new ways to develop and grow marketing automation processes across our digital platforms. Sant will always go above and beyond to ensure the best implementation and outcome. I would highly recommend Sant to anyone looking for a skilled marketing automation specialist. I think he would be a great asset to any team!
I have worked directly with Sant in his role at Navitas where he assists with CRM integration for 2 of my agency clients. Sant is an absolute pleasure to work with and always goes above and beyond to get the job done. On multiple occasions when we've needed to troubleshoot issues Sant has gone away and found a solution and communicated it clearly to resolve the issue. He's also helped me a great deal with understanding the connection between website forms and Marketo and Salesforce and how each system captures and stores data. He's also gone out of his way to learn about the paid traffic side in order to better understand the overall picture. I highly recommend him to anyone looking for a highly skilled and experienced marketing automation specialist!
I'm working together with Sant for close to a year now and it's been a great experience. I learned a lot about Marketo thanks to Sant and whenever there are open tasks even not related to Marketo he is willing to jump in and help. Sant is a great asset for any team!
Having worked with Sant for nearly two years, I know him to be a very logical, organized, thorough and efficient marketing analyst with limitless potential. Using his knowledge and expertise in Exact Target he helps lead his team in executing a constantly evolving list of ongoing and net new marketing requests. A mark of a dedicated leader, Sant is devoted to truly understanding his client. His natural intuition bridges the gap between stakeholder expectations and team requirements to get the job done right. His commitment to MY success and the success of Visual Studio Subscriptions marketing goes above and beyond my expectations and makes my job more enjoyable. I know that Sant’s personal capabilities far exceed what has been asked of him, and I am looking forward to seeing his future growth and development!
I m happy to recommend Sant Singh for Campaign management, E Mail marketing and project handling as I directly worked with him in Wunderman International where we supported most critical project for Microsoft CnE. He is dedicated and technical person who believes in quality driven work with extensive support. He supported CnE and other Corp programs very well and handled very nicely. He had gone extra mile and did extra ordinary job and took care of projects all alone..... I recommend him and wish him best in future
Cool Calm & Composed - This is the impression one will get after meeting with Sant Singh Rathaur. On the professional front he is dedicated & can go to any extent for completing his projects on time. He is client oriented & understands the requirements of business. He has always given priority to his work & was on the mark with his deliveries. He is a great colleague to work with & a superb team player. You can also get a tip or two from him on Yoga l.... 🙂
Sant is an excellent project manager. He communicates effectively and exceeds deadlines. He is very organized and patient. I have had the opportunity to watch him grow in his role during our time working at Navitas together. He is always open to finding innovative solutions to challenges and maintains a positive attitude.
Sant is always a pleasure to work with and has proven to be extremely helpful, knowledgeable and proactive. He has successfully implemented and managed many of our email marketing campaigns and overseen a number of Marketo website builds for various projects. Always organised and professional, Sant is a problem solver who is very easy to work with and will do everything in his power to get you your required results.
I have been working with Sant for around a year at Navitas. Sant is one of the most jovial and brightest personality I have ever worked with, he has an aura of positivity around him that makes working with him an enjoyable experience. His urge to keep learning makes him stand apart from others. He is logical, analytical and efficient in his approach. I wish him all the best for his future, and may success always follow him.
Sant is an integral part of the Marketo Team here at Navitas. He is willing to take on responsibilities and delivers. He is one of those guys that you can count on and people would want this kind of guy in their team. I would love to have Sant in my team wherever I go! Sant is hard working and a great team player, his dedication towards work is greatly appreciated and has got great problem-solving skills. I would love to have Sant in my team wherever I go!
Sant is a true asset to our team, he is always supportive and committed to improving processes across all our websites and online platforms. His insight and knowledge of Marketo and Salesforce platforms were especially appreciated. He always worked towards contributing to the team success and integration in all we did. He will be an absolute rockstar for any focused organisation. Sant is extremely passionate and this is evident in everything he does, always going the extra mile.
Sant is reliable Technical Marketeer who understands business requirements to develop A grade solutions. He works with sincerity, dedication and with a vision of future scope, which i think is a rare quality. Given right guidance and correct motivation Sant has achieved and will always achieve tremendously great results.
Sant is an energetic & hard core professional with in-depth knowledge of Digital Marketing and Marketing Automation. I have been working with him since last 2 years and found him very helpful. He is always ready to try out new initiates and ensures that some resultant comes out of it. He is always crystal clear about priorities in his work life. He is a wonderful person to work with. I wish you good luck for the future.
As his name lasts for so long, his working mannerism and his responsibility management echos longer than that. His hunger to learn at any stage makes him a dark horse in all conditions. Within the span of 1 and half year at Navitas, I have seen him growing in all dimensions in Marketing Automation field as well as personality development. He has immense talent and potential to grow as a great leader and a transformer in the field of Marketing Automation. Wishing him all good luck for his future endeavours and challenges (as they only let us showcase our capabilities)!
One who learns quickly from his mistakes! Sant has an excellent ability to connect with any age group which comes very natural to him. Loves challenging situations and gives his 100%! Helping nature and believes in the growth of his peers!