CAMPAIGN SIGNAL / UTM BUILDER

Make every click tell a clearer story.

A universal campaign-link workspace for ecommerce, SaaS, education, nonprofits, services, creators and teams in between.

No account neededWorks in your browserVendor-neutral

UTMREADY

SOURCEMEDIUMCAMPAIGNSIGNAL / 01

01 / BUILD YOUR SIGNAL

Start with the goal.

LIVE

Choose a useful starting point, then tune every field to match the way your team reports.

Business lensPresets are editable

Destination URL Required

Existing query parameters stay intact.

Source RequiredExample: google, linkedin, newsletterMedium RequiredExample: cpc, email, paid_social

Quick medium

Campaign RequiredGive the initiative a stable, recognisable name.

Content OptionalCreative, placement or CTA.Term OptionalKeyword, audience or theme.

Campaign ID OptionalUse an internal ID when your reporting model needs one.

02 / LIVE OUTPUT

Campaign link.

READY

Your link updates as you build it. Copy it into an ad, email, social post, QR code or partner brief.

GENERATED URL

https://example.com/landing-page?utm_source=google&utm_medium=cpc&utm_campaign=campaign-name&utm_content=hero-cta

Parameter map4 active tags

utm_sourceWhere the click came fromgoogle

utm_mediumThe channel typecpc

utm_campaignThe campaign or initiativecampaign-name

utm_contentThe creative or placementhero-cta

utm_termThe keyword or audience—

utm_idAn optional reporting ID—

Quiet by design. Nothing is sent to a server. Saved campaigns stay in this browser only.

03 / YOUR CAMPAIGN MEMORY

Recent signals.

Keep a small working set close while you move from planning to publishing.

Your saved campaign links will appear here on this device.

THE SIGNAL PRINCIPLE

The goal comes first.
The platform helps you get there.

Flexible

Start with a preset for your context, then adapt the naming to your reporting model.

Readable

Consistent, lowercase tags make campaign performance easier to understand across teams.

Practical

One clean link for the places where strategy becomes an actual click.